![]() A few years later, the typical smiley face of the traditional Little People introduced in a "straight-body" format. By 1961, the figures were produced with wood plastic was used for their vehicles and buildings. The original Little People went through six major styles of body (base) configurations, and even within each major classification there may be one or more minor style variations. "Original Little People" figures Body style variations A Nifty Station Wagon in mint condition, in the box, could command up to $1,000,000 among toy collectors. Today, Little People are known and sold throughout the world. In 1985, Fisher-Price trademarked "Little People" and formally changed the name of the brand. In 1960, Fisher-Price introduced two additional toys with removable figures "Snorky the Fire Engine" and the "Nifty Station Wagon." The Nifty Station Wagon came with two adult figures and one child figure, thus the first "Play Family" was born. "Snorky the Fire Engine" 1960 Little People Play Family The toy gained instant popularity and other sets soon came out. The set included a school bus together with six independent figures made out of tall slimmer pegs of cardboard tubes wrapped in lithographs simulating clothes. Īnother early Little People precursor, the #959 "Safety School Bus", was introduced in 1959. Following the success of this toy, Between 19, Fisher-Price developed the "Super-Jet" and "Racing Rowboat". Little People started in 1950 with the "Looky Fire Truck" and three round-headed fire men (attached permanently to the toy). History Original Little People "Safety School Bus" 1959 īy 2019, more than two billion Little People figures had been sold in more than 60 countries. The "Little People" name, registered and trademarked by Mattel and Fisher-Price in 1985, came from Mattel following the lead of consumers who referred to the early Play Family playsets as "those little people". In 2016, Little People was inducted into the National Toy Hall of Fame. Mattel reports that since the brand's launch, over 2-billion Little People figures have been sold in over 60 countries. The current product line consists of playsets, mini-sets and accessories, books, CDs, and DVDs focusing on various configurations of a group of characters by their names. Little People is a toy brand for children ages 6–36 months and to ages 3 and up, originally produced by Fisher-Price, Inc. From left to right: Eddie, Sonya Lee, Michael. The Fisher Price Little People logo used beginning in mid-2007. JSTOR ( November 2022) ( Learn how and when to remove this template message).Unsourced material may be challenged and removed.įind sources: "Little People" toys – news Please help improve this article by adding citations to reliable sources. ![]() This article needs additional citations for verification.
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